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Kuwait International Bank (KIB) has expanded its all-inclusive digital loyalty program, KIB Rewards, the best of its kind in Kuwait.
Rewarding customers for every banking transaction, this initiative is set to provide even greater value and rewards to the Bank’s valued customers while enhancing their overall banking experience.
As part of the expansion, the Bank has added even more offers within the program and partnered with new service providers across different sectors and categories, allowing customers to redeem their Rewards Points for a wider scope of digital rewards through a seamless digital process.
The rewards are in the form of gifts and e-vouchers along with physical items ranging from all sectors and major brands regionally and globally, as per the statement.
Commenting on the expansion, Ms. Laila Naserallah, Products Manager of the Digital Transformation and Innovation Department at KIB, said that, “KIB’s Rewards Program has been a game-changer in the country’s banking scene, changing the way customers interact with their financial institution through the introduction of an interactive digital loyalty program.”
“With the increasing demand for digital banking solutions and personalized experiences, the Bank has taken a proactive approach to meet customers’ evolving needs, by rewarding them through every banking transaction and activity, further strengthening customer loyalty and trust,” Ms. Naserallah added.
“KIB Rewards Program is activated by customers’ daily banking activities, including but not limited to account opening, deposits, Credit and/or Prepaid card activation, and monthly salary transfers. By rewarding customers on their daily banking interactions throughout the year, KIB is distinguishing itself from other loyalty and reward programs in the banking sector,” as per the statement.
